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Louis Vuitton\'s creative director — tapped Bruce Weber, Annie Leibovitz and Juergen Teller to photograph Jennifer Connelly for the brand\'s spring 2015 advertising campaign.
Entitled "Series 2," Ghesquière unveiled the campaign\'s first images on his Instagram page on Monday. The spring campaign has not yet been released in its entirety, according to Fashionista. Connelly was one of the designer\'s longtime muses at Balenciaga.
The images are beautiful so far, but the "formula" could become dull if it continues for too long, according to Fashionista.
[IMG]http://images.fashiontimes.com/data/images/full/27399/louis-vuitton-spring-2015.png?w=600[/IMG]
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Louis Vuitton\'s creative director enlisted the same three photographers as for "Series 1," his first campaign for the brand. Models Charlotte Gainsbourg, Freja Beha Erichsen, Liya Kebede and Jean Campbell fronted the fall 2014 campaign.
It consists of a curated selection of pictures that were inspired by Ghesquière\'s debut fall collection for the French fashion house. Each of the photographers were given free reign to interpret the collection and apply their unique visual signature.
Steven Meisel used to shoot Louis Vuitton\'s campaigns when Marc Jacobs helmed the label, but Ghesquière has brought in new talent now that he\'s in charge. Jacobs left the brand back in 2013 to focus on his eponymous brand.
In related news, Internet marketer Stylophane awarded Louis Vuitton the top spot on its monthly list of most engaged fashion brands back in early November.
This recognition is due to the brand\'s overall amount of "post likes" for October. Louis Vuitton registered 1.23 million likes on its posts throughout the month.
"You don\'t want to post too much because, after a while, people stop paying attention and might even un-follow you," Alex Mendoza, Stylophane partner, told WWD when the list was revealed.
"There are limits to how many times you want to hear even from a brand you love — between 20 and 40 seems about right," he added.
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