| This type of advertising is effective because many people tend to react to visual stimuli. For example, a picture of a glass full of cold soda can easily make people\'s desire, even lust, so he will instinctively look for something to drink. And there is a good chance that he will seek soda brand, which he had seen in the picture. Some of the photos are not immediately cause a reaction, but rather have a subliminal message that would make the viewer eventually look for a product in the future. Often, celebrities are used in photography to promote a certain product.
Advertising agencies these days are very smart and creative in coming up with images that would sell the product. Some images even border on being controversial and can sometimes affect the feelings of certain groups of people. After all, in the end, it\'s about getting the consumer to reach in your pocket and make that all important purchase.
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